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The difference between a celebrity watch and a niche watch is that the points are correct.

Everyone wears a watch too, some will choose a brand name watch, some will choose a niche watch. Some people say that the quality and after-sales of the brand name watches are guaranteed, and the design and workmanship are also very textured. Some people like niche watches, like its more characteristic design and low price, is the choice of many shy people, so what is the difference between a famous watch and a niche watch?

Since it is called a brand name, it is known to the public, at least as soon as we talk about this brand, everyone knows her class. A niche watch is not so well known and may be known to a small circle of people.

Branded watches are relatively more expensive, and their target audience is those with spending power, at least those who are already working, mainly middle-aged people. The target audience for niche watches is some younger people who are more in pursuit of individual fashion, but their wallets are not too drummed, will choose niche watches to add luster to their outfits.

Famous brand watches pay more attention to the selection of materials, the choice of materials is relatively expensive, the watch can highlight the sense of quality, good material watches, the life is also longer. The material chosen for the niche watch won’t be as expensive, after all the cost is here and it won’t last as long to wear.

Branded watches are available in many classic models and have been popular for a long time and will not go out of style in a short time. The niche watches have a lot of exterior design options, but they are updated quickly and often become out-of-season in a year or two.

The exterior design of famous watches can withstand criticism, many of them are from the hands of some very famous designers, such as stuhrling mechanical watches, hollow dial design, sun, moon and stars and dual time zone functions are all carefully designed and reasonably matched, so that the whole watch highlights different taste. The design of niche watches is mostly decorative, good looking but not so strong.

The difference between a brand-name watch and a niche watch, that’s about it.

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Is the feature on the watch paying an IQ tax?

Nowadays, there are more and more watches, both in terms of appearance and function, and watches have evolved from the first chronograph and calendar functions to the current chronograph, sun, moon and stars, dual time zones, etc. However, many people say that some of the functions on a watch are of little practical use, and that buying a watch with these functions is paying an IQ tax, is that really the case?

Which functions in the watch are paying the IQ tax, and it feels like every function that’s on the watch right now is either useful, or actually useful, or has the purpose of decorating the dial. If the function that has no practical use is called an IQ tax, then the whole watch is also dispensable for the society nowadays, if it is said that the purpose of wearing a watch is to see the time, now that the mobile phone is not even away from the hand, it is too easy to know the time, why do you need to wear a watch?

For people these days, it’s not so much the function of the watch that matters, it’s the accessories that matter. A lot of people buy watches because of their attractive designs, and some are bought to match their clothes and make them look more mature, stable and classy. Chances are, people who buy very expensive watches also want to show off their strengths in a low-key way.

For example, the dual time zone function on Sturling’s mechanical watches is useful for people who are often on business or travel abroad with time difference. Although it’s not very useful in practical terms, this function has a design sense and involves the sun and moon, so it’s a very stylish and romantic function that adds a lot of color to the whole watch.

So you can’t say which functions in a watch are paying an IQ tax, since they appear on the watch, they either serve a useful or decorative purpose.